For hardworking words

Core Copywriting specialises in smart, creative writing that gives people useful, easy-to-read information. Good words make things happen. They inspire action and create change. Copywriting is about picking the right words, but it’s also about structuring information to make it easy to read, find and use.

What can a freelance copywriter do for me?

As well as writing skills, a copywriter brings a different perspective, a common-sense approach, and a hearty dose of curiosity to any project. We’ll want to know about your marketing strategy, business processes and goals, and about your customers and their goals too.

Then we’ll start writing, structuring your info intelligently, and picking each word carefully to make sure it works hard and doesn’t just take up space.Tell us what you need

Copywriting Services

Usable content
"Get rid of half the words on each page, then get rid of half of what's left."  Steven Krug's Third Law of Usability
Smart editing
"I try to leave out the parts that people skip."  Elmore Leonard, US author & screenwriter
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What Core's clients say...
Helen researched the subject in detail, allowing her to write an article that engaged the target reader. The final article was beyond our expectations and we would have no hesitation in recommending her.
Andrew Harris, Director, HKGolf